We may be new to you, but we’ve been in this game for some time. So-Chlo is a different kind of street and board wear brand produced by actual board riders. We are 100% independent, so we can make what we love, with no compromise to quality for shareholder profit. Born in a beach house on a tiny Caribbean island over 8 years ago, we still make our awesome gear in-house in the UK. Designed from a board riding perspective, we strive to make the highest quality and most comfortable gear in the industry with flattering cuts that we inherited from the original So-Cal skate scene; Fashion fit, supersoft cotton with eco-friendly breathable prints you can’t feel. All 100% sweatshop-free, made by us and supplied in our own famous biodegradable packaging.
We believe that the small details all add up to make big a difference. So we pay attention to everything we use; From the cotton thread thickness and the way it is spun, cut and dyed, through to the type of ink we mix up by hand to print with and the screens we use in our own printshop. Together, we believe they combine to produce some of the finest clothing available, with no compromises on quality at all.
We are a 100% Authentic Board Wear Co. We are So-Chlo.